How Small Businesses Get Indexed By Google
You've worked hard to build your small business. Now you're wondering how to attract attention, generate more leads and sales for your business, and grow your profits.
If you are searching for easy, affordable online marketing strategies that can help take your small business to the next level, consider search engine optimization (SEO). Search engines are the primary way that most people find websites online. Search engines are used by more than 90% of internet users to find information on products and services, meaning your website needs to be visible in search engine results pages (SERPs) like Google™.
The more visible you are in SERPs, the higher your chances of attracting attention and generating leads and sales for your business.
What Is Search Engine Optimization (SEO)?
Search engine optimization, or SEO, simply refers to any marketing tactics that help rank your website higher in SERPs. This means people can find you more easily and refer you to other potential customers.
SEO Basics: How Search Engines Work
Search engines work by spidering across the web and indexing content from websites based on keywords. The best way to improve rankings is to make sure your site is properly optimized for targeted keywords. Good SEO practices can help you attract more customers and generate leads by improving your website's visibility in SERPs.
How Can I Use Search Engine Optimization (SEO) For My Small Business?
You can use search engine optimization in many ways that will help you improve the visibility of your business website in SERPs to attract attention and generate leads.
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Submit Keywords To Search Engines
Submit keywords to search engines so your site is easier for people to find from popular keywords searches. Having the right keywords will help you rank higher in SERPs, which will help potential customers find you more easily.
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Have A Unique Content
Create unique content on your website that clearly describes your products or services. This is another way you can improve the visibility of your site in SERPs by targeting specific keywords related to what people are searching for on search engines.
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Get Listed
Expand customer reach and increase sales by getting listed on local directories, forums, blogs, social networks and other popular websites. By bringing more attention to your business and improving the ranking of your website in SERPs, you can attract more customers and generate more leads.
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Create Pages and Content With Your Targeted Keywords
These must be original and related to your business, so don't bulk-write content that is of no value to your business. The quality of the content you offer is important for staying out of Google's sandbox, or being at risk of getting banned from search engines.
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Interlink Your Site With Related Web Pages
Lastly, you need to interlink your website with other related websites by linking out to related pages on your site and pointing external links at your own website. This helps search engines find your website easier, which will help bring more traffic to your site.
Small businesses need to be online and visible in order to succeed, so you can't afford not to use search engine optimization. Search engines are the primary way people find sites across the web, including small businesses like yours. By following these steps on how to get indexed by Google™, you will have a better chance of attracting more customers and generating more leads and sales for your business.
Get Indexed With Us
To be successful in the digital age, small businesses need to take advantage of all available tools. A key one is SEO or search engine optimization. At Sharp Tack Media we offer a variety of services designed for SMB’s like you that want to get your company found by customers who are searching online. We can help with everything from keyword selection and website design to content creation and social media strategy! Contact us today at if this sounds like something you might need – our team will be happy to chat with you about what we do best!
