Local SEO and Citations Do you want your business to come up more frequently in your audience’s search entries? Then you should be aware of the importance of local citations. Local citations are “any online mention of the name, address, and phone number for a local business.” Let’s say you own a hardware shop and...

The Big Debate Between Woocommerce and Magento If you’re an e-commerce merchant, chances are you’ve come across Woocommerce or Magento at some point of your life. You’ve probably heard many people recommend both Woocommerce and Magento as shopping cart platforms. What are the differences and similarities if they’re both seemingly similar e-commerce platforms – or...

Whether you’re new to the business game or simply wanna improve your business strategies, then you can surely benefit for more marketing advice. To cater a growing online audience, an online presence is now an important marketing strategy. However, is it as simple as a having a website or a Facebook page? Of course it...

It’s a no brainer that the best market within a small business’s reach is the local area surrounding the business. Don’t you want to make your business the word of the town? Heck, even attract an audience from a nearby town? Then here’s a few tips in developing a strong local marketing strategy for your...

Google for Business is one of the most popular email management platforms available today. It's inexpensive, has LOADS of features and options and you can access it literally anywhere. But what about Mac users? Now, even the most devoted Mac user can set up his/her G Suite email via long-loved Apple Mail. Below, I've outlined...

Who Is The Best Branding Agency For Your Business? A proper branding strategy can potentially propel your brand into a whole new horizon of ventures and publicity. Proper branding is more than just coming up with a flashy logo. Rather, a well-executed branding strategy should make your company recognizable to the public and not only...

Good web design is an absolute must to generate a good online following, and as with any other service, it’s important to know what to look for when looking to hire a web designer. If you know how lasting first impressions can be, you’d know how important it is to make a good one. The...

Schema markup is one of the biggest digital marketing solutions in SEO. It is basically the code associated with the website that helps the users to get more informative results from the search engine. The purpose of using schema is to enhance the presence of your website in the search engine results. Schema can help...

As a small business our needs are often very different from larger companies. Everything from how we do business with other companies all the way up to how we manage our books. So why would marketing be any different? The marketing needs of a small business very greatly by niche and location. What might work...