Tips

Reasons To Outsource Your Website Development

Get Better Results Faster With A Partner You Can Trust You've probably heard of the saying, “Don't put all your eggs in one basket.” It means that you shouldn't risk everything in one risky situation because there's always a chance it'll be bad. The same principle applies to your business website. You don't want to...
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Use Google Pay For Your Business

Setup & Start Using Google Pay Today's digital world has made it easier than ever for consumers to make purchases online. And with the growing use of mobile devices, it's likely that this trend will continue, meaning small business owners need to ensure they are doing everything possible to streamline their checkout process and increase...
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Shopping Cart Best Practices

Increase Your Sales With A Smart Shopping Cart We are often asked by small business owners about the best shopping cart software for their business. We have prepared this Shopping Cart Buying Guide to help you make the best decision when purchasing a shopping cart solution for your online store. What Is A Shopping Cart?...
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How To Create A Professional Website In Under An Hour

Start Building And Improving Your Website Today You can create a professional website in under an hour. As many of us know, professional websites are not cheap. It comes with a hefty price tag if the site is going to be anything more than just text on a page with one or two pages. However,...
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The Ins And Outs Of Having A Successful Startup

Getting Ahead In Business And Life At some point in time, many entrepreneurs have faced challenges when it comes to making their startup successful. If you're about to start your own company or are currently facing issues with your startup, read more to learn about website tips that may come in handy. Have The Right...
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9 Intriguing Ideas for Small Business Websites

Create a Stunning Website If you own or run a small business, chances are you've already heard about the importance of having a website. And if you haven't already gotten around to setting up your own site, now is definitely the time. About 75 percent of companies with revenues less than $5 million say that...
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Components Of The Perfect Page Title

How To Craft A Page Title That Will Make Visitors Stay Page titles and meta descriptions are often overlooked but can be very beneficial for your search engine optimization. A page title is the first thing someone sees when they come to a website and is usually what they look at to determine how useful...
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Things To Consider Before You Design A Website

How Do I Get My Business Online? You would like to create your own website. You have some great ideas and you've even drawn up some sketches that will guide the design process. The only problem is, you're not a designer. How do you start? Here are five things to look at before starting to...
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Easy Ways To Launch A New Website

Proven Strategies for Building Your Online Presence If you're like most small business owners, you don't have time to waste on creating a new website. You need to be focused on your business, not on learning how to use a content management system. But what if there was an easy way to launch a new...
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Turn A Website Into Your Sales Funnel

Website Traffic Is A Sales Funnel Do you have a website for your small business? If not, you're missing out on a powerful tool to help you sell your products or services. A website can be turned into a sales funnel that directs potential buyers right to your door. It's not difficult to do, and...
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Secure Your WordPress Website

Get Peace Of Mind, Protect Your Business Today From the WordPress theme and plugin repository to any other third-party source, there are thousands of tools available for you to add to your website. Many of these offer additional functionality that can help improve how your site looks and/or performs. Unfortunately, there is also a downside:...
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How To Secure Your Website

Learn How To Secure Your Website In Minutes Do you know how hackers can access your website and data? Have you taken the necessary steps to protect yourself from these cyber criminals? If not, please read more as we discuss how to secure your site against hacking.  In today's time, hacking has become a huge...
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Boost Your Google Rankings

Increase Your Profits Today Boosting your Google rankings can be a great way to help your small business grow. By improving your website’s visibility, you can attract more customers and improve your bottom line. There are a number of things you can do to improve your Google rankings. One of the most important is to...
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How To Choose A Keyword for SEO

The Best Way To Pick The Right Keywords For Your Website So, you've decided to make a website. Maybe it's for your business, maybe it's personal landscaping work, or maybe you've got a passion and wanted to spread the word about it. But now you run into a problem: what do I name my site?...
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Generate Leads With Content Marketing

Content Marketing For Small Businesses Content marketing is a powerful tool for generating leads. It's also one of the most effective ways to acquire new customers. By creating high-quality content, you can attract potential customers and persuade them to do business with you. Content marketing educates people about your product or service before they ever...
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You Need Social Media Branding Strategy

Get The Right Branding For Your Business The days of “build it and they will come” are long gone. The internet is now the hub for all things. Social media branding has become an essential part of any marketing strategy. With so much activity happening online, you need to make sure your business shows up...
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Increase Your Organic Traffic

Get More Traffic To Your Website Are you struggling to increase your website's organic traffic? Don't worry, you're not alone. A lot of small business owners have the same problem. But don't fret, an affordable SEO can help increase your traffic. In this article, we'll discuss some of the best ways to boost your organic...
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Build Your Brand Through Social Media

The Secret Weapon For Your Brand Have you ever considered using social media design principles to build your small business brand? Social media is an effective way for you to reach out to customers in a direct manner, but it can also be used as an effective promotional tool.  Why Use Social Media To Build...
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What Is A Positive Online Presence

What Is A Positive Online Presence Why Your Online Presence Matters Online Presence differs from a digital presence. An online presence refers to the amount of people who are aware of you and your company on the web, whereas a digital presence is more about how popular your website is which contributes to your online...
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Avoid Google Penalties

Keep Your Website Safe From Google Penalties It happens to the best of us. One day, you're on top of your game, ranking at the top of Google's search engine for all sorts of keywords that are relevant to your business. And then suddenly – BAM! You wake up one morning and find out that...
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Link Building Strategies That Actually Work

Turning New Customers Into Loyal Ones If you're like most small business owners, you're always on the lookout for new and effective link building strategies. After all, links are still a major factor in search engine rankings, and the more high-quality links you have pointing to your website, the better. So what are some of...
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Why Website Conversion Matters

Get More Leads For Your Business As you likely know by now, there are many steps to an effective marketing campaign. Of course, the first step is creating a website that accurately reflects your business and attracts visitors. But once they get there, many people immediately leave again. This is where conversion comes into play....
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Black Hat vs White Hat Social Media Optimization

Which Strategy Should You Choose For Your Business?  There is a big difference between black hat and white hat social media optimization. Black hat social media optimization is all about getting quick results by any means possible. This includes things like using automated tools to create fake followers or gaming the system to get your...
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Benefits of SEO Outsourcing

Stop Wasting Time And Hire An Expert Agency Successful SEO campaigns are successful because of their outsourced element. When you outsource your SEO, the benefits are great for any business no matter what industry or market you are in. It is a great way to get your business the online attention it deserves. By choosing...
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How To Start Working With An SEO Company

Things You Should Be Doing Before Hiring An SEO Company How Do I Know If My SEO Is Working? It's great to hear that you're finally ready to start working with an SEO company. How do you find the right one for your business? It can be hard to know where to even begin, but...
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Get Your Small Business on Google’s First Page

The Best Way to Get Your Business Online If you're a small business owner, then odds are you want your business to appear in Google's first few pages. If so, we've got some good news for you: it's possible.   The first step is to make sure your site's fully optimized for SEO. We know it...
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What Happens If You Don’t Do SEO?

Could Your Business Be Doing Better? Web-based businesses are increasingly finding that not doing SEO is like ignoring the elephant in the room. The search engines are changing the way they do things, and if you're spending all of your time focusing on how to get more leads through other channels (like paid search), then...
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Link Building In A Small Business

Why Do You Need Links In The First Place?  First off, what is a link? A link is any time someone clicks on a hyperlink pointing to another website. In other words, if there's a “hotlink” from your website to theirs. There are several reasons why it helps your site if someone has linked to...
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The Basics Of Social Media Optimization

Social Media Optimization 101 Whether you are new to social media or have already created a profile on the major sites, it is important to understand what you are doing. You might even want to hire a SEO company to help you.  For starters, your goal in social media optimization (SMO) is to reach people...
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Social Media Management Made Easy

Increase Traffic With Effective Social Media Management The majority of start-up's today recognize the value and importance of social media; however, very few actually incorporate it into their businesses effectively. Because of this, many start-up businesses are missing out on the opportunity to build their brands online. This is where social media management comes in....
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Establish Your Social Media Presence

Best Way To Start Your Social Media Channels There are many reasons that you, as a business owner, should establish your social media presence in social media channels. It can help create and maintain relationships with existing customers and potential new customers; it can assist in the growth of your business; and it can help...
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Social Media For Customer Service

Stay On Top Of Social Media Marketing People need to talk about something and there's no better place than the Internet. Twitter and Facebook were founded years ago and since then, they've both become a big part of society and culture. People complained on social media before but it wasn't until recently that people started...
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Beginner’s Guide On Setting Up Online Presence

Five Tips For Creating An Online Presence So you're interested in creating an online presence for your small business, but simply don't know where to start. There are so many social media sites and tools out there that it can be confusing figuring out which ones will benefit your company the most, how they work,...
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Is Your Social Media Marketing Effective?

Get The Most Out Of Your Social Media Marketing Measuring the success of your social media marketing is not an easy task. There are many ways to measure it, but they all come with their own set of challenges. One way to do it is by looking at your engagement rates on each platform and...
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Get More Followers On Social Media

You've Built Your Brand, Now It's Time To Build An Audience Have you ever wondered how some businesses are able to have thousands of followers on social media? Well, it is no magic trick – it simply takes hard work and patience with your business's social media accounts. There are several ways that can help...
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Solve Your Social Media Overload

Get Your Social Media Under Control Any small business owner will agree that social media is the way to go. You can talk about your product or service, learn about other people's pain points, brainstorm ideas with fellow entrepreneurs and have a conversation without ever lifting a finger. But if you are not careful, social...
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Get More People Talking About Your Business

Get Traffic From Social Media When it comes to social media, most businesses aren't getting the reach they desire. The biggest draw of using social media is that all you have to do is post once and your followers will see it in their feed. However, if no one is clicking on your content or...
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Your Online Presence Will Attract New Customers

Your Business Can Be Found In The Right Places By The Right People An online presence is one of the most important factors for attracting new customers. With so many people doing business on their computers or with mobile devices, it's critical to make sure your message reaches them in an authentic way.  A positive...
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Effective Social Media Marketing Strategy

Create A Winning Social Media Marketing Campaign Maintaining your brand's online presence is one of the most important aspects of digital marketing. While traditional channels of advertising can still prove profitable, social media has become a breeding ground for savvy marketers to reach new audiences and increase their visibility on search engines. By using various...
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Five Ways Social Media Can Help Your Small Business

Build A Brand With Social Media For Small Businesses You've probably heard that in today's world, social media is a must for all businesses. It's a well-known fact that social media is a powerful tool for marketing and sales. It can be used to build relationships with customers, promote your products or services, create word...
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Design Your Website Using Social Media

Secret Ingredients Of A Successful Digital Strategy  Today, more than ever before, it is important to have a well designed website. Not only should your site be aesthetically pleasing, but it should also compliment your intended message to your target demographic. To design your website successfully you must use social media to promote yourself properly....
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Choose The Perfect Domain Name

Start Your Business With The Perfect Domain Name Domain names are one of the first aspects a marketer should consider when starting a website. In general, marketers want to choose a domain name that is specific and accurate, but also one that converts well. What do we mean by “converting well?” A domain name that...
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Use Social Media To Support Content Marketing

Social Media Content Marketing Made Easy Content marketing is more than just a buzzword. For those who don't know, it's using your company's content (blog posts, videos, etc.) to attract new customers and generate interest in your brand. You can also use some of the same strategies on social media. Social media can be overwhelming....
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Take Your Business Mobile

Get Your Business On The Go There is no denying it, mobile technologies are changing the way we live. People around the world are ditching their desktop computers and adopting smartphones and tablets on a massive scale; some of us even carry multiple computing devices! This behavior translates into how small businesses need to operate...
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Importance of Custom Domain Name

A Custom Domain Name Is Important For Small Businesses To Gain An Online Presence A custom domain name is your website's street address on the World Wide Web. Custom domain names, also known as “vanity URLs”, are easy to remember, more affordable than they have ever been before, and have the added bonus of being...
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5 Easy Steps To Branding Your Small Business

Create A Brand For Your Business In 5 Steps Small business owners are constantly looking for ways to grow their company. One of the best ways is by branding your small business. A brand is a representation of what your company stands for, and it can be used to differentiate yours from competitors in the...
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Turn Visitors Into Customers

How To Build A Website That Converts Your Visitors Into Customers You've built a website and now you want to know how to turn your visitors into customers. Everyone has heard it before: “Build it and they will come.”  Your site is live, fresh and ready for business – however, nobody's coming! What do you...
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Build Your Online Presence

Get Found By Customers The internet is a wonderful place, full of endless information and social media outlets to connect with other people. But let's face it, without an online presence you are up the creek without a paddle. How do you bring in customers? How can customers find your business? What drives traffic to...
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Tips to Get Better Google Rankings

Why Are You Not Ranking High Enough? When most people think of search engine optimization, they usually focus on ranking better in the results pages of Google. But with all the recent changes in how Google ranks web-pages along with the introduction of many new social networks that are being indexed by Google, there are...
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5 Tips to Improve Website Navigation

How To Improve Website Navigation For Better User Experience It's no secret that a website with bad navigation is less likely to convert visitors into customers. The more complicated the site, the more frustrating it can be for people to find what they're looking for. Nowadays, sites need to be as easy as possible so...
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Make A User-Friendly Navigational Structure

Make Your Site Easy For Users To Navigate A user-friendly navigation makes it easy for your visitors to find the information they're looking for. When done correctly, navigation should feel natural and intuitive while still leading people in the direction you want them to go. The navigational structure of your site is one of the...
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The Basics of Content Management System

CMS Made Easy For You Many owners of small businesses are turning to Content Management Systems as their web strategy grows in complexity, traffic and sales opportunities. It's necessary that you have a website that can be managed by others on your web team. Just like computers, servers and software all upgraded regularly, your website...
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Improve Your Website Conversion Rate

Make Your Website Work Harder For You Are you looking to increase the conversion rate of your website? Most companies are!  If you want your business to be more profitable, one of the first things that needs to happen is increasing your conversion rate.  After all, what good is it if people like your site,...
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Convert Customers Using Minimal Facebook Ads

Start Using Facebook Ads You might be wondering how to make the most out of your Facebook ads for a small business. Sure, you need to upload great pictures and have a catchy headline – but what else? This article  will show you how to use minimal efforts on Facebook Ads. Use the lowest amount...
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Build A Brand For Your Small Business

Your Online Presence And Branding Are Essential For Your Business Do you feel like you don't stand out from the crowd? Do you want to build a brand that will put your small business ahead of the competition and help it grow into something great? The best small business branding packages will help your small...
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Choosing One Marketing Channel

How To Pick One Marketing Channel Each online marketing channel has a unique value proposition. Pay-per-click (PPC) ads are great when you have a set budget and a limited amount of time to promote your business, for example. With PPC ads, you only pay when people click on your ad or add it into their...
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Reasons To Monitor Your Rankings

Why Is It Important To Monitor Your Ranking? If you're a small business owner, there's no doubt that you have a lot going on. Running a business doesn't leave much time to worry about the latest happenings in SEO and social media marketing. But with so many people using these platforms as their main source...
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Get Backlinks Without Being Penalized

Have Backlinks That Google Loves The struggle of getting backlinks, without being penalized by google is a real one. It's hard to make a website stand out in the search engines with all the competition and it's even harder when you can't get links from other websites. But there are actually some ways for small...
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What Is Your Brand’s Personality?

Your Brand Is More Than A Logo Brand voice is a term that many marketers are beginning to hear more about. But what does your brand’s personality mean? It’s more than just catchphrases, it has to do with how you interact. Is your brand known for being wacky and fun? Or are you more friendly...
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Convert Traffic Into Customers

Attract Customers With A Small Business Website If you're a small business owner, you know that your first responsibility is to keep the lights on. You've got enough on your plate without having to worry about marketing and sales. That's where a web design company comes in with two ways for small businesses to convert...
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White Hat SEO Techniques

White Hat SEO Techniques That Will Get You Great Rankings On Google Today If you're not an SEO expert, the words “white hat” might sound a little strange. But if you've been struggling to earn traffic for your website and just want to know what's working now, this blog post is for you! In it,...
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Get A Website That Works For You

Your Website Is Your Online Business Card If you're like most business owners, your website is the first point of contact for your customers and prospects. It's also a major factor in how they perceive your company and their overall experience with you. And if it's not easy to find what they want on your...
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Elements Of An Effective Brand

What Is Your Brand's Personality? A brand is an important part of any business. It's the face you show to your customers, and it can be hard to maintain when you're juggling so many other things. Whether you're just starting out or have been in the game for decades, developing your own personal style and...
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Internet Marketing Tips For Small Businesses

How To Achieve Results In Your Business So you've decided to try your hand at internet marketing. Great news! Now the only thing you have to do is figure out what makes people want to read your stuff. Businesses should place a high priority on improving their Internet marketing strategies because it's one of the...
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Best Ways To Get Customers Coming In Your Door

Does Your Business Have A Website?  If you don't, then you're missing out on a huge opportunity for getting customers in the door. You may be thinking “well I'm not really that big of a company,” but even small businesses need to invest in their online presence these days! This article will provide some tips...
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Tips For An Effective Small Business Website

Setting up a website can be daunting if you've never done it before – there's so much information out there about what hosting service to use, what type of site builder would work best for your needs, which domain name is the right one but don't worry! We’ll break down all those decisions into easy...
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Strategies For Successful Email Marketing

Email Marketing Is The Key To Online Business Success Did you know that the average business owner spends over 10 hours per week on email marketing? And for some, it's even more. But what if there was a way to streamline this process and save time while spending less money on your marketing efforts? Well,...
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How To Choose A Web Design Partner

Nowadays, Web Design Is Vital In Running A Business  Your web design helps generate more sales by creating brand awareness, designed for your target audience, and developing strategies to achieve your company’s goals. Marketing yourself as a business is important, but having a web design partner to help you achieve this will have even more...
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Make The Most Out Of Your Mobile Website Design

Boost Your Business With Mobile Friendly Responsive Website Designs Saving time and money is very significant in the day-to-day life of any individual. This can be equally true in terms of an online business, especially with regard to the websites that it has. On average, a company will need at least two different versions of...
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How to Conduct Simple Market Research

Your Guide To Conducting Market Research For Your Business Are you planning on starting to grow business online? Well, congratulations! Starting a new venture can be thrilling. However, one of the most important steps in starting your own business is market research; this step should not be taken lightly. Market research will help you identify...
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What Your SEO Agency Should Be Doing For You

SEO is a complicated and nuanced process, but most people know that it's important. When you're running a business, SEO is one of the most effective ways to get your company in front of more potential customers. And you've heard it before: “If you want to rank on Google, you need an SEO agency”. But...
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Steps to Launching an SEO Campaign

Things You Should Know Before Launching An SEO Campaign If you are planning to launch an SEO campaign, perhaps you should ask yourself why this is important. There are plenty of companies that offer SEO services, so if you want to take the lead in your market niche, it is essential that you understand what...
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Effective Marketing Tactics For Your Small Business

6 Effective Marketing Tactics To Boost Your Business ​In reality, your marketing budget is going to be tight especially when you are still starting. Tying the line between what is effective and what is not can be difficult especially if you are an online business. There are different marketing tactics that you can take advantage...
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The Anatomy of a Great Website

Create A Successful Website A great website does not need to be flashy or showy, but it should have a strong online presence and leave users feeling satisfied. There are little details that help make a website great, from the structure to the content. To create a truly great website, developers must carefully plan out...
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How Do I Hire A Web Design Agency?

Tips on Hiring the Best Web Design Agency For many small companies, establishing a web presence is crucial to their success. A company website provides a platform for business development and marketing, instills trust in potential customers, and builds loyalty from existing ones. You can also reduce operating costs as it replaces traditional marketing while...
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On-Page Optimization For Beginners

It's Time to Optimize Your On-Page SEO At first glance, on-page optimization might seem like an intimidating task. There are keywords to think about, headers, meta tags – the list goes on and on! Don't worry; everything becomes easier with time and experience. This article will help you get started by explaining some of the...
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Dominate the Market using Social Media

Social Media Has Become The Rage In The Last Few Years  Social media is no longer just something people do when they get home from school or work, it is now a big part of life for most people. It is no longer only used as a way to keep in touch with family or...
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How does your Website affect your Business?

First Impression Lasts If you are looking to attract customers with your company website, then it is essential that you create a user-friendly design that's informative and not cluttered. First impressions are important when reaching out to potential consumers or clients. Most people will judge or make assumptions about what they read on the internet....
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Reasons to Outsource your SEO

Outsource Your SEO To The Industry Experts If you're a business owner, there is a lot on your plate. You have to worry about everything from marketing and sales to accounting and HR. But if you don't have the time or resources for SEO, it's not going to get done. SEO is a lot of...
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How to Market your Business through SEO

The Key to Getting More Customers Online for Your Business If you are looking to market your small business online, start here. Marketing your business can be difficult, but it is extremely important. If you have an online presence, or are even thinking of having one in the near future, it is essential that effective...
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Make Your Web Design Stand Out With These Tricks

8 Tips To Make Your Web Design Stand Out When web designers are just starting, they sometimes find that their website designs are a little too derivative. This is especially true for new designers that use tools like Photoshop and Illustrator during the design process. Fortunately, you can do simple things to make your website...
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What Content To Include In Your Website

Quality Content For Your Business Needs If you were to be asked, what's the most important part of your website? Email sign up? The About Me page? Your Product or Service pages? No, no, yes? But what about the CONTENT of your website?! If you're reading this article, chances are YOU know how important your...
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Does Your Business Need Online Community Support?

Win Your Customers Through Excellent Support It is becoming more common for businesses to have online communities, both on their own website and elsewhere. Whether the goal is to increase customer reach or to win their loyalty, excellent support is not an option, but a responsibility that businesses need to comply with. One way to...
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How To Use Your Website For Marketing Promotions

Maximize Your Website Through These Tips What comes to your mind when you think of marketing promotions? A lot of things, right? Some of us would probably think about billboards and ads on TV. However, we may also use our tools in a completely different way: by using our website for online marketing promotions! Although...
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Creating A Maintenance Plan For Your Company’s Website

Simple Steps You Need For An Effective Web Maintenance Plan Digitalizing your business doesn't stop once you have a website. Your plan for your business should include a schedule to maintain your website so that you can ensure everything runs smoothly and no problems will arise in the future, or at least you are prepared...
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The Importance Of Website Maintenance

Website Maintenance: What You Need To Know Website maintenance is usually thought of as a mundane or even tedious task. Sometimes it may be an expense rather than an essential part of keeping a website relevant for visitors and search engines alike. But not maintaining your site is more costly in the long run. Read...
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Top SEO Services For Small Businesses

SEO Strategies For Profitability SEO or search engine optimization is the practice of increasing your website's visibility on SERPs ( Search Engine Results Pages). One of the ways to get excellent and affordable SEO is to hire an experienced team of professionals to help you with it. But with the vast array of SEO services...
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Search Engine Optimization: 7 Ways To Build Trust With Your Clients

Want More Leads? Try These Tricks! If you're a business trying to grow and make a name for yourself, you know how important it is to keep your clients happy. One of the most potent ways to do that is by building trust between you and them. To do this, some employ agencies that offer...
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Common SEO Mistakes That Small Businesses Make

As the digital marketing industry has evolved, SEO has become a critical part of any company's marketing strategy.  Are you looking for an affordable SEO service? SEO is an advertising practice that can make your website show up higher in search engine results. This involves many techniques which are constantly being developed and tested to...
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6 Things To Consider When Hiring A Website Maintenance Company

Important Factors To Consider When Choosing A Web Maintenance Company To get the most out of your website, you must hire a company to provide routine maintenance for optimal performance. However, many factors to consider when hiring a maintenance provider can make or break your website's mission. In this article, we will explore six things...
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Basic SEO Practices To Maintain Excellent Website Ranking

SEO Practices To Maintain A High Site Positioning In Search Engines Search Engine Results Page (SERP) is the holy grail of internet marketing. The number of organic website pages that appear on SERPs influences your website's ability to generate traffic, leads, and sales. Understanding basic SEO practices is an essential ingredient in any successful internet...
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How To Keep Your Website Safe From Hackers

Tips For Keeping Your Website Safe From Hackers Keeping your website safe from hackers is one of the most important tasks that a website administrator can perform. This guide will go over some best practices you can implement on your site to protect it from attackers and avoid losing sensitive information. To keep your website...
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How To Make WordPress Website Faster

Tips On How To Improve Your WordPress Website Speed WordPress Websites can be made faster by following some steps. When you make your website faster, visitors will have a better experience and less frustration when using your site. Keeping up with these changes is essential to keep pace with other websites on the internet and...
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How To Find Your Target Audience

Find The Right People For Your Business Many small business owners think that people will flock to their virtual doorstep if they build a website (and often even if they don't). This is not true at all. Having a good website design and some SEO knowledge does not mean that your business will automatically be...
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5 Ways To Sell Digital Downloads Using WordPress

Digital Products: Here's How You Can Use WordPress To Your Advantage With the rise of tablet and smartphone usage, digital downloads are becoming more and more popular. From ebooks to software, digital downloads are perfect for business owners who don't want the hassle of shipping physical products. There are many methods of selling digital downloads...
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How To Improve Your Ecommerce Conversion

Ecommerce Conversion Guide Conversion is the ultimate goal of every eCommerce business. Website traffic is useless without conversions. However, many companies do not know what they should be doing to improve their conversion rates. If this is you, here are a few simple yet powerful tips you can use to improve your eCommerce conversion rate:...
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How To Find Your Most Viewed Content On A Website

A Guide To Finding The Best Performing Content On Your Website The most viewed page is a page of your website that gets the most traffic or hits. Website designers and owners can use this data to identify which content is doing well and what kind of visitors they attract. By looking at these statistics,...
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7 Things You Need When Starting A Website Redesign

Tips To Help You Get The Most From Your Website Redesign A website redesign can be an exciting project for both the development team and customers. However, a Sacramento website design or redesign can also be a daunting and costly experience if you and the agency don't plan it out carefully. With that in mind,...
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Ways To Increase Customer Engagement

Boost Your Business With Customer Engagement Customers are the backbone of every business. Without them, there is no business. So, aside from creating a compelling website design that will help bring customers to your website, you must have a plan on how to keep them coming back for more. Here are 6 ways to increase...
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Logo Design Mistakes You Should Avoid

Mistakes To Avoid So You Don't Ruin Your Business Logo Logo designing is complex and one of the essential steps in branding. If you design logos for a living, it means that you have to make sure every logo you design is unique and stands out in the crowd. To get things right, here are...
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6 Tips For Logo Design

Defining Your Design Objective The objective of a logo is to be simple, unique, memorable, and versatile. When designing your logo, the essential factor to consider is knowing how you want people to perceive your company or product's image. Do you want to attract new customers? Do you want people to remember your brand? Or...
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What To Do If Your Website Loses Google Rankings

Google Ranking Drop? Here's What You Need To Do Losing Google Rankings is something that should be avoided whether you're moving your website to another hosting provider or you just launched a new website. The thing with SEO and some SEO companies, though, is that they will often give you guarantees, but there's nothing in...
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11 Mistakes Businesses Make When Doing Website Migration

Don't Make These Mistakes When Doing Your Website Migration Website migration is not an easy task. It is very complex and requires a professional approach. So, if you are planning to develop your own or hire a team for the migration of your existing website, there are certain common mistakes that you must avoid at...
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Build A Successful Social Media Set-Up

Put Yourself At The Center Of It All. It's Time To Take Control Of Your Brand! Having an online presence is a necessity for all businesses today. People turn to the internet whether they are shopping for products or services, browsing the latest news, or looking for information on a particular topic. The days of...
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How To Get More Website Traffic

The Secret To Getting More Website Traffic A well-designed website built by a professional web designer or a DIY website built with web design tools like WordPress is useless if nobody visits it. Website traffic is the lifeblood of any business, and it is an ongoing struggle to maintain a steady flow of visitors to...
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Launching A Small Business Website

What To Look Out For Developing a website isn't simple. It takes an investment of time, money, and energy on your part. Before launching a small business website, there are certain things you need to look out for. Your website should be clean and simple to navigate. If a customer has any difficulty finding the...
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Digital Strategy For Small Business

Get More Leads, Sales, And Customers Digital strategy is a game plan involving various techniques and tactics to help your website attract new customers. It covers everything from web design and development to social media management, blogging, and more. Since the term “digital” is broad, a digital strategy can involve just about anything…but a comprehensive...
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Ways To Create A Search Engine Optimized Landing Page

Your Guide To Creating An SEO Friendly Landing Page A search engine optimized landing page is essential for any Internet marketing strategy, including pay-per-click (PPC), search engine optimization, email marketing, and social media. A search engine-optimized landing page can increase your conversion rate, so not creating one is one of the huge SEO mistakes that...
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6 Things You Should Not Do When Starting Your Online Business

Don't Commit Any Of These Mistakes For Your Online Startup Starting an online business seems easy for many people. However, it's not. A lot of things are needed to succeed in the online marketplace. Building an online business doesn't end in just creating a website or starting an online business. A website without traffic won't...
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How To Create An Engaging Website For Your Small Business

Save Time – Make Money – Build Your Brand! Business websites are one of the most critical tools to let your customers know about your business, products, and services. By making sure that your website is as engaging as possible, it can act as an online storefront, lead generation tool, and brand ambassador for your...
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6 Underused Tips to Help You Get More Clicks on Your Website

Boost Your Website's Clickability With These Easy Hacks You may have heard of website optimization, but did you know there are many ways to optimize your website for more clicks and boost gym revenue? This article will discuss six underused tips that can help you get more people to click on your site. 1. Optimize...
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Keeping Your Website Fun for Fitness Enthusiasts

Online Fun For Fitness Enthusiasts What is the one thing that fitness enthusiasts love? They love a website that can keep them entertained and aware of the benefits of working out. A site with fun and interactive content will be more likely to drive visitors to your website and result in an increase in conversions....
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Fitness Gym Owner: Online Marketing Tips

Get More Gym Memberships With These Tips Are you a fitness gym owner looking to find ways to grow your business? If so, then this blog post is for you! Online marketing has become an essential aspect of successful businesses. You can even use it as a way to generate more traffic and increase revenue...
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6 CrossFit Website Launch Tips From A Marketing Expert

Expert Tips For Launching Your Website A CrossFit website can be a very successful marketing tool for your business. However, there are some important things to keep in mind before you launch yours. This blog post will discuss six CrossFit website launch tips so you'll know what it takes to have a successful site. 1....
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How To Design A CrossFit Website

The Secret Behind Designing A Great Crossfit Site Revealed! CrossFit is a strength and conditioning program that focuses on constantly varied functional movements performed at high intensity. These workouts are designed to improve overall fitness by challenging your body in new ways, making it an ideal workout for people of all ages, shapes, and abilities!...
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Climbing The SERPs: SEO Tactics For Your Fitness Site

SEO Tactics for Your Fitness Site Search Engine Optimization is one of the most important aspects of a successful website, which is essential to have, especially in the fitness industry. Fitness websites have competitive SERPs, and it's tough to rank on top for popular keywords such as “Yoga” or “Crossfit.”  This blog post will discuss...
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Best Tips For Your Fitness Website Conversion

Make Your Fitness Website Convert Like Crazy If you are looking to increase the ROI of your fitness website, it is important that you optimize for conversion rates. There are many reasons why an excellent fitness web design is essential, but the design alone won't be enough to get the conversion rate that you're looking...
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Fulfilling The Online Experience Of Your Gym Members

Your Gym. Digitalized. If you are a fitness club owner, you know that there is nothing more important than your members. They are the reason to have an excellent online experience on your website. After all, many of them will research their gym before joining- so if they don't find what they need or want,...
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4 Pieces Of Content That Would Belong On A Fitness Website

Top Content That Should Be Present In Any Fitness Website The fitness industry is a huge part of society and has developed into an industry that people are spending more time and resources on than ever before. With the rise of health-conscious consumers, there have been many new opportunities for content to be created in...
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6 Questions In Choosing Graphics And Pictures For Fitness Websites

An Image Is Worth More Than 1000 Words In fitness, we have to be mindful of the unique needs that people have. That's why it is essential to choose graphics and pictures for your website that will resonate with people looking for fitness information and those trying to get back into shape after a long...
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6 Essential Reasons You Should Consider A Fitness Website

Build an Online Presence for your Gym or Studio Do you have a fitness and gym website? If not, then you need to learn more as you are missing out on some crucial benefits. When people search for fitness products or services online, they are often looking for the best deals. Therefore, when your website...
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3 Steps To Increasing Gym Revenue

Get More People In Your Gym For Better Revenue Gym owners know it's not easy to stay afloat in the fitness industry. With more members joining gyms every day, competition is fierce, and prices are low. That means gym owners have to be creative in how they market their business and look at online marketing...
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Why You Should Be Signing Up For Your Local Gym In 2021

Stop The Excuses And Just Do It! If you have been thinking about getting back in shape, now is the time to act. First, you should know that there are many benefits to working out at a gym to get you started. Thus, if you’re a gym owner, providing a way to help your clients...
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7 Tips For Building A Fitness Website

How To Build A Fitness Website From Scratch The fitness industry is a massive market with many different niches. It may be weightlifting, powerlifting, personal training, Crossfit, and other communities. Unfortunately, most online retailers have underserved this group of people, so there's plenty of opportunities for new businesses to take advantage of this untapped market....
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6 Factors of Successful Fitness Website Design

Make or Break an Effective Fitness Website Design The fitness industry is booming with the number of people who are looking to get in shape. As a result, fitness websites have become more than just a place to find workout routines and diet plans. Instead, they have evolved into an informational hub for all things...
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How To Maintain Your Online Presence: 6 Steps for Success

Maintain Your Online Presence or Lose Out! Are you worried about the amount of time it's taking your company to maintain its online presence? If so, you're not alone. Many companies are struggling with this problem as well, especially after a successful outsourced website move. The good news is there are several ways to deal...
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4 Things To Share With Your Web Designer

Before They Start Building Your Website, Let Them Know What You Want Many people think they can take some time to develop a logo, and then their website will be done. Sadly, this is not the case. Therefore, it would be best to discuss things with your web designer before building your website. In this...
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3 Tips for Choosing the Right Hosting Company

Select an Efficient Website Host Provider With These Tips You might have decided to outsource your website transfer and get a new hosting company. Your hosting plan is changing, and you need such a decision to make. Although every business with an online presence needs a web host, not every hosting company is a good...
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Find the Best Social Media Profile Photo for Your Business

Social Media Photos That Make Your Business Stand Out  Aside from starting blogs, many businesses in social media are looking for their profile photos to be a representation of them. They want the image to show what they do, who they are, and where they are all at once. Therefore, it is essential to know...
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7 Ways to Improve Your Local SEO Without Hiring an SEO

Improve Local Search Rankings Without Hiring An Expert I hear they're all the rage these days. Local SEOs, that is. Not everyone has the resources and money to hire one, yet it is crucial when building or buying websites. In this post, we put together seven things you can do in your spare time to...
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3 Quick Tips for Small Businesses Looking to Redesign a Website

Tips For Redesigning Your Business Website The internet is a vast and ever-changing land. It's hard to keep up with all of the new things that pop up every day! Of course, every small business needs to have an online presence, but how do you make sure that your website is optimized for SEO? If...
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Avoid These Mistakes When Moving To A New Site Address

Moving a website? Here's what you need to know Moving a website can be an exciting process, but there are many mistakes that you may not know about. Check this for more details on the reasons why doing so is sometimes necessary.  Also, learn how to keep your site's traffic and SEO rankings high by...
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Evaluate a Web Design Portfolio With These Quick Tips

Need A Website? Look At Their Portfolio First The portfolio section of any top web design agency is an excellent way to get a sense of the quality of work they can produce. However, if you're looking for a new company to design your website, it can be hard to know which is the best....
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Top Tips For Website Themes of 2021: More Content, Less Design

Build A Better Website Today The website theme of 2021 is all about content. Gone are the days of flashy design and heavy graphics, replaced by clean layouts with easy-on-the-eye fonts to make your site more readable. But, of course, it’s not just about making it easier for people to read. There's a massive push...
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Optimizing a Mobile Friendly Website with WordPress

How to Make Your WordPress Site Mobile Friendly Mobile-friendly websites are no longer a luxury, but a necessity. One of the reasons is because mobile traffic is growing at an unprecedented rate. Other reasons for a mobile-friendly website include the increasing number of its users and the fact that Google rewards mobile-friendly websites. With Google...
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How Can I Repurpose My Video Content

Repurposing Videos For Wider Audience “How can I repurpose my video content?” This is a question that many video creators are asking themselves. For one, you can upload your video to YouTube and then embed it on other platforms like Facebook. You may also ask the help of a digital marketing agency to get your...
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Essentials Of Backlinking

The Beginner’s Guide To Understanding Backlinks If you are a complete beginner to search engine optimization, then you’ve probably heard that the number one way to rank your website is by getting more backlinks to your site. However, it sounds so much easier than it is. For example, did you know that poor quality links...
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Jumpstart Your SEO-Friendly Blog Writing Journey with This Guide

Why SEO Is Important In Blogging What is SEO and do you need it? Believe it or not, Search Engine Optimization is more important and necessary than ever in 2020. If you have a website and want it to work in your favor when it comes to brand exposure and lead generation, you’ll need to...
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Why You Should Include Blogging In Your SEO Strategy

The Benefits Of Blogging For Your Site’s SEO Blogging got its start as online diaries posted, mainly by individuals, during the internet’s infancy. Blogging was a simple, easy, and fun way for people to express themselves on the web. Blogging has become a business and there are several ways blogging can improve your website's SEO...
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Don’t Ignore The World’s 2nd Largest Search Engine

Why YouTube Helps Your Digital Marketing Efforts We all know that Google is the king of search engines. While some may still use Yahoo or Bing to browse online, most consumers go straight to the big kahuna, Google. But there’s another search engine that’s sometimes underestimated, and it’s the second-largest in the world. You may...
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How To Make Users Trust Your Website

Building Your Website’s Trust Flow If you want your website to rank higher on results pages, it’s important to know how to increase your website's trust flow. Trust flow is a metric based on the quality of the links to and from your website. Citation flow is a measure of the number of backlinks pointing...
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The Social Media Guide to Building Your Brand: Small Business Edition

Mastering Social Media As A Small Business  Are you struggling to find the perfect social media marketing strategy for your business? You're not alone! Social media is still relatively new, and there are a lot of different approaches that work. In this guide, we will explore four tried-and-true methods for building your brand on social...
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Creating Landing Pages That Catch Your Audience’s Attention

Incorporating Custom Graphic Design With Web Design When you look back at the state of the web design landscape just 10 years ago, the hardest discussion you had to convince clients to do was to buy a website. Three years ago, the biggest issue was to consider a redesign for mobile responsive. So what do...
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Best Email Marketing Tips

Strengthen Customer Ties Through Email Marketing When a business considers an effective digital marketing plan, email marketing is the second part of its marketing strategy. The website is the first.  This shows how email marketing remains one of the most effective marketing channels. It should be at the heart of your brand's most comprehensive marketing...
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Increasing Webinar Registration Through FB ads

Marketing Webinars Through FB Ads Facebook allows you to target your ads to the people you want to talk to in your community. Through its platform called Facebook Ads, it lets you track the conversions of your ads, and it has many of the same features as Google AdWords and traditional ad platforms. With Facebook...
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Boosting Conversion Rates Through Your Smart Travel Web Design

How These Techniques Improve Conversion Rates Travelers are adventure seekers looking for satisfaction and pleasure. A lackluster website may send them on a journey to another travel site. And they may never return to yours. The road to the ultimate escape is strewn with shiny objects to entice travelers. How can you make your website...
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Why Building A FB Community Is Important

Grow Your Business Through FB Community Is the number of people who see your Facebook page decreasing? Are you looking for new ways to interact with your Facebook fans and customers? Rather than relying solely on a Facebook page, creating a community for your company will help you meet your target audience more consistently. How...
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How To Optimize Images For SEO

Optimized Images For SERPs Ranking If you want to rank high in google, start with getting your images optimized. Although optimizing images for SEOs can appear to be a time-consuming process, it increases the traffic to your website. This may help it more likely to be ranked in search engines. You can offer your pages...
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More Tricks To Create Copies That Sell

Copywriting For Your Business Copywriting is the art of producing text that inspires readers to take a particular action, such as buying a product. Many copywriting tips can be used for advertisements, logos, taglines, and online and offline landing pages. It usually follows a set structure since its primary goal is to collect leads and...
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How To Speed Up The Copywriting Process

Efficient And Fast Ways To Creating Copies You don't even have to be a natural writer to come up with an excellent copy; you just have to have a good understanding of how to write naturally and with consideration. The copywriting process is not a cookie-cutter approach. The way you write copies boils down to...
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Ways To Unify Content And Web Design

Merge Your Design And Content As a branding strategy, you want every element on your website to blend seamlessly together as a whole. Thus, when standardizing web design, you must consider the difference between content and design, so you can ultimately marry both concepts in the end. Create a visual interface that effectively communicates your...
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What You Need to Know Before Updating Your Keywords

How To Know When It’s Time To Update Them Search engine optimization, or SEO, is the driving force that largely dictates where you rank on a SERP. It’s also one of the core principles in digital marketing as a lot of what you do in SEO aims to put it in front of as many...
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Maximize the Benefits of Search Advertising

How To Take Advantage Of Search Marketing Search advertising is one of the best ways to drive users with real intent to your website. Over the years, the online audience and Google have both grown exponentially opening this new market to tap into. This is great news for businesses seeking new customers or for anyone...
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WordPress vs Wix: Which One Is Right For You

Which Of These Is Right For Your Needs Even though WordPress is the undisputed titan in website building, other website builders do exist. Take Wix for example. Wix is a unique website builder in its own right and this article will explain to you why. For a small business owner, you’d want a web service...
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How Digital Marketing Can Grow Your Small Business

Inexpensive Growth Tool For Your Small Business Many companies think that a great product or service is enough to be successful. But this isn’t true in some cases. When it comes to small businesses, digital marketing is a growth tool to use so they can be visible and create the revenues they want. It includes...
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SEO Tips For Videos In 2021

How To Integrate SEO In Your Videos Videos are a prime piece of content as far as marketing is concerned. Videos take up a considerable part of the modern web audience's content consumption habits. That equates to vast opportunities for businesses in terms of content creation and marketing. However, not any kind of video can...
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Why Social Media Marketing and SEO Are Crucial To Your Business Success

Making The Most Out Of Social Media A crucial pillar in a digital marketing strategy is social media marketing. A small business’s presence on a social media platform can greatly enhance a small business’s brand. Now, creating a Facebook or Twitter page is just one of the many elements that comprise an effective social media...
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A Guide On SEO For Small Businesses

Small Business SEO 101 Surely you've heard about how search engine optimization makes it easy for customers to find local businesses and services. Now you wonder: What the hell is search engine optimization? How does it work and how can I start? Digital marketing for small businesses may seem stressful initially or difficult to grasp,...
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SEO Strategy for eCommerce Websites in 2021

SEO For Ecommerce Sites The better you rank in the search engines, the greater the traffic and the number of potential customers that come to your site. Many site administrators argue that the most important thing is to have a high investment in PPC or pay per click campaigns to give visibility to a page,...
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What You Need To Know About Paid Search and Organic Search

Understanding The Difference Nowadays any website requires traffic to have prospects and later clients; There are several ways to get traffic and this time I will talk about two specific ones: traffic from organic searches and traffic from paid searches. Each type of search traffic has pros and cons and can have drastically different outcomes...
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Tips For Outstanding Web Design

Know What Makes A Standout Website Having a great web design will help make your visitor stay longer on your website. It can also make them explore everything that your brand can offer. Whether you choose an adaptive or responsive website design, you must think of ways on how your website can outstand others, so...
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SEO Basics You Need To Know

SEO’s Undeniable Link To Ranking Search Engine Optimization can feel so confusing to people. There are so many different terms (RSS feeds, off-site vs. on-site, long-tail keywords, meta-tags, etc.) that make getting a handle on SEO seem like such a daunting endeavor. However, you aren’t the only one. That’s why there are so many affordable...
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Characteristics Of A Quality Web Design Agency

Redesign Your Website With the Right Web Design Agency If you’re in the market for a new website or want to redesign your current website, you may be wondering how to select a quality web design agency.  But with the number of web design companies out there, how do you choose the right one for...
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SEO Strategies To Avoid

Build a Site for a User, Not a Spider In today's internet-driven world, understanding search engine optimization is important for your business. Many experts would attest that strong SEO tactics are the backbone of an effective content marketing strategy. However, there are times that the use of these SEO strategies can lead to more harm...
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What You Need To Know For A Website Redesign

Top Web Design Features You Should Consider The best advice for redesigning your website that we can give you is undoubtedly to put yourself in the place of your visitors when you design your site. It is for them that you created it and even have a website. For our cheap web design packages we...
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Typography and Your Website Design

Give Your Website A New Look With The Right Typography Typography can give a website a distinctive impact, and designers today have many fonts to work with. With the rise of mobile devices and web applications, this web design element has become indispensable in today's world. So, what typography should you use to keep your...
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Creating a Standout Ecommerce Website Design

There's Too Much Noise In Today's Digital Landscape And this is brought by the 12-24 million e-commerce sites out there. Every day, eCommerce website designs are created for businesses worldwide. Sounds frightening, right? This number might scare you off and discourage you from putting up your store live on the internet. To help you topple...
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Dealing With Negative Reviews Like A Pro

People Love To Read Bad News You cannot always please everyone, and even companies with good practices will eventually have to deal with negative reviews. That’s a simple fact that you should know. Using this as a jump board, you can focus your energy on finding different and creative ways to achieve customer conversion—Yes, even...
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Best Practices For Ecommerce Web Designs

Grow Your Business Beyond Your Locality Building your website using best practices will ensure that your brand puts its best foot forward. A quality San Diego web design agency can do this by creating a website that combines aesthetics and functionality.  So, if you’re on the hunt to increase your ROIs within or outside your...
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Startup Content Marketing Tips that Work

Be the Best Answer in The Internet The internet has transformed throughout the ages. From being invented for military purposes, it has expanded as a communication tool among scientists. Nowadays,  the internet is everyone's “library at their fingertips” for any content needed. As a business, it is important for you to take advantage of what...
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Tips to Achieve Social Media Success for Your Business

Level Up For Social Media Success We have seen fun and dedicated social media campaigns emerge by small businesses in the recent years. This only proves that all is fair when it comes to launching successful marketing campaigns.  If you’re a small business on the hunt for opportunities and tips to grow, then wait no...
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Quick Conversion Rate Boosters for your Website Content

If that traffic doesn’t convert, it’s almost useless. SEO content services are important in any type of Elmore county, web design. First, a website that utilizes SEO strategies puts itself out there so it can find its audience. Second, SEO content services can make your clients listen to what you have to say and get...
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7 Must Have Pages for your StartUp Website

The work that goes into standing out from the crowd. A great website must be able to speak for itself. This is especially true if you are just beginning to grow your presence in the online market. Your boise website design should be able to provide a big picture of what your company is about,...
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Easy Hacks to Make Your Website Better

Fully optimize your website for conversions to a more profitable level. Your online presence is determined by the quality of your presence out there. How many times have we heard success stories and witnessed small businesses disrupting the market trends through intelligently designed websites? Though it might require an expert boise web designer to do...
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How to Make Your Website Work For You

Your website is the hub of your entire online presence, and it must function as a marketing asset. A website can be one of the best investments you can make. Not only can it get your name out there, it can also boost leads and encourage sales conversion. A quality boise web design firm can...
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How to Increase Sales in Social Media

Social Media Magic and Your Sales Social media allows you to present your content to a broader audience, increase brand awareness, customer engagement and promote your product or service. In this article, you will learn how to use it to increase sales and revenue in various ways, from advertising to marketing campaigns. What is Social...
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5 Content Marketing Tips to Promote Your Start-Up Website

Content is King Websites build hope. Having the best The City of Trees web designers and content marketers working on your live site on the internet, you might think that your audience will start flocking to your products, and you’ll finally reap the fruits of what you sow. Sounds easy right? However, this is a far...
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Web Design Mistakes You Should Avoid

How To Get The Best Web Design Strategies While we were browsing the web looking at a few sites, we noticed a number of common mistakes — like extra-loud, auto-play videos and other distracting notifications on a surprising number of sites. One of the weird things that stood out to us was how many real,...
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5 Web Design Rules To Boost Your SEO

Web Design Fundamentals Used In SEO From a web design perspective, onsite SEO work will help continuously improve the ranking signals your site sends out to search engines like Google. Google and other search engines use these signals to determine how to rank a site for relevant searches. At Sharp Tack Media, we exercise relentless...
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Credit Card Security

How Do I Secure My Customer's Credit Cards? Americans use credit cards as one of their preferred payment methods and that trend is steadily increasing. In turn, all types of businesses are informally mandated by such a norm to accept credit card payments. Accordingly, credit card information must be properly handled and secured since the...
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Why Blogging Can Improve Your Local SEO

Reasons Why Blogging Can Improve Local SEO Rankings Millennials are destroying everything we love. At least, that’s what the media likes to tell us. However, as millennials have become one of the largest demographics that use the internet, it’s their sheer volume that drives companies and businesses to cater to them. This is why you...
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Downsides Of Cheap Web Hosting

Top Reasons To Not Choose Cheap Web Hosting Services It's completely understandable that businesses would want to save money and opt for cheap web hosting services. Some ridiculously low offers are just too tempting to ignore. After all, you've already invested a huge budget in hiring a professional web developer in creating your website from...
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Low Tech Marketing Ideas For Small Businesses

Amazing Marketing Options On A Budget In the marketing world, going digital is a super trend. Digital marketing is where it’s at right such as websites and social media and etc. You’ll even hear marketers and businesses just absolutely prioritize digital marketing above all methods. They have a point since we do live in a...
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Mobile Web Design To Boost Revenue

Why Is Mobile-Friendly Web Design Important? The variety of personal and consumer technology in just the past decade is staggering. There has been an exponential surge in both sophistication and processing power. Browsing the web on even the most advanced flip phones a decade ago was certainly impractical as the small screens, inadequate processing power,...
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Reasons Why You Should Be Working Smarter, Not Harder

Working Harder Might Not Always Be The Answer When we get caught up in our work, it’s easy to mistake hard work for productive work. You might be asking “Aren’t they the same thing?” Not exactly. Working hard doesn’t always mean the best outcome. Working hard in this sense means overexerting yourself. Burning out is...
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Responsive Design 101

The Basics Of Responsive Design We all have our favorite websites that we visit, as well as those we often visit for work. It’s so common for us to access the same websites on both a desktop workstation and on a mobile device, but some websites work better than others while trying this and this...
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5 Digital Marketing Terms In Web Design

Things You Need To Know About Digital Marketing Web design and digital marketing are not exactly similar concepts but rather, they are parallel to each other in a sense that both depend on each other for their success. In layman’s terms, strong web design must be supplemented by an effective marketing strategy. Likewise, an effective...
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Instagram Posts For Businesses

How To Make Killer Instagram Posts For Businesses Nowadays there are many social media platforms businesses can utilize. Some are similar to each other but Instagram definitely has a charm of its own. Instagram is all about the visuals. Instagram mainly features visual content and Instagram users particularly demand quality photos from their following users....
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Why Every Small Business Needs A Website

Benefits Of A Website To A Business’ Workflow In the modern business environment, for a business not to have a website is like driving a car in a thunderstorm without a windshield. Having a website is unanimously considered to be a crucial pillar in a successful business strategy. A website can greatly increase your capacity to...
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Web Designer Vs. Web Developer

Is There A Meaningful Difference? Web designers and web developers are sometimes confused with each other. Web designers and web developers are actually two different professions and fields of specialization. However, take in consideration that neither of these professionals has definite marketing experience and it’s still a wise choice to hire a professional marketing specialist....
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Navigating Through Modern Digital Marketing

Making The Most Out Of Digital Marketing Going digital really is unavoidable in the contemporary business landscape. The modern audience goes online more often in looking up businesses and their products and services. All business owners must take advantage of this global trend. It may seem daunting since the digital landscape is so vast and...
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Recap: 4 Great Resources For Small Business Startups

The last few months we have covered in depth some great tips for helping small business owners embrace their online identity and thrive. We have detailed what a business website should have for maximum success, how to build websites with conversions in mind, how to build brand loyalty as well as the current SEO trends...
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Importance Of Citations For Local Businesses

Citations Are Key Citations are basically any mentions of your business in any format and medium. On the Internet, citations can be as simple as listed locations on web mapping services such as Google Maps, to crowd-sourced review websites such as Yelp, TripAdvisor, Google Places, to even blogs and Youtube videos. There really is no...
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How To Write Winning Product Descriptions

Writing Product Descriptions Is A Profitable Skill Writing product descriptions is a craft on its own. Trying to create a marketable narrative of a product is easier said than done. But that doesn't mean you should always aim to be the Ernest Hemingway of product descriptions. If you can learn the crucial aspects of product...
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How To Take Great Product Pictures

Good Pictures = Sales The quality of product pictures should never be overlooked. Pictures are one of the few visual aids for customers to rely on. Of course, there are also video product reviews but that's a subject for another time. However, if you compare product pictures to videos, pictures are undeniably more convenient in...
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What Is Product Branding?

How To Leverage Better Product Branding You’re likely familiar with big brands such as Coca Cola, Nike, and Mcdonalds. They’re presence is just everywhere around the world and they have a loyal following composed of millions of customers. You might have asked yourself “How did they become so big?” and “What makes their brand so...
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Video Marketing For Small Business Tips YouTube is the second largest search platform in the world and the largest online video site. This means that there is very strong competition to give visibility to your videos! This is especially true for small business owners as video marketing for small businesses has absolutely exploded in recent...
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How To Rank For “Near Me” Searches

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