Three Types of Backlinks Your Content Needs

Linkages Matter

The use of website backlinks for SEO strategy has proven helpful for lead conversion. Whatever type of content you have, the links you use in your website must be high-quality and reliable. Remember that Google is always on guard to catch those who violate SEO algorithms, including those who misuse backlinking.

Before we get into the types of backlinks, we should talk about what a “high-quality” backlink is and how it is defined. 

What is a Backlink?

Simply put, a backlink or an external backlink, is when a page links to another website somewhere in its content. The best way to get high-quality backlinks is by creating valuable content that organically creates links from websites that share your content with their visitors. 

The use of high-rated websites can help you maintain professional online relationships. Generating this kind of backlink can positively impact your SEO rankings, ending up with useful and actionable content. 

If a website does not want to vouch for the accuracy of your content, you will not get any backlink from them. What you’ll get instead is a link to your website to upload links related to that content. 

Three Types Of Backlink Your Content Needs Today

SEO benefits are also provided to the website that receives the backlink, and there are a variety of different types for each of these backlinks.

Instead of buying links, you can invest in creating quality content and promote your website in a way that attracts natural backlinks. Here are three backlink types your content needs today

1. Editorial Backlinks

Editorial backlinks are included when someone creates a piece of valuable and original content and links to your website. An editorial backlink may include citing your company’s personnel as a source of information or interviewing someone from your website. It can also happen when your website is used as a reference for an infographic or additional information.

2. Business Profile Backlinks

When writing content, it is essential to include a link back to your website. This not only provides traffic for your website but is also helpful in establishing its authority and quality.

3. Guest Blogs Backlinks

This is a kind of backlink that Google holds up as a great example when giving webmasters advice on creating a healthy and robust backlink profile. Guest blogging backlinks are an excellent example of what you should try out in your link building campaign. After submitting guest posts to a website, the latter would usually allow you to use it as an editorial backlink to your content. This helps build your credibility with other websites.

It’s All About Building Relationships

The different types of backlinks that link to your website play a huge role in how search engines determine its value. Thus, it is important to build a volume of quality backlinks on different websites to significantly impact search engine rankings.

There are other types of backlinks that offer much more value than those listed above. They can support your link profile and help boost your SEO. But that topic is up for another discussion.

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