Tips For Redesigning Your Business Website
The internet is a vast and ever-changing land. It's hard to keep up with all of the new things that pop up every day! Of course, every small business needs to have an online presence, but how do you make sure that your website is optimized for SEO? If you're looking for quick tips on redesigning your website, this blog post has three suggestions:
1. Create a Content Management System
A Content Management System (CMS) is a website that allows you to edit and update content without having to know how to code. This can make managing your website much easier since CMSs handle everything from updating pages, posting new articles, and designing logos for branding.
There are a few different CMSs that you can use: WordPress, Drupal, Joomla!, and more. Whatever your preference is for, the look of your site, or which features you want to have available on it – there's sure to be a system that will work best for you.
2. Make Your Site Mobile Friendly
Nowadays, people spend more time on their smartphones and tablets, often using them to research products before purchasing in-store or online. The easiest way for small businesses to make sure they're catching the attention of potential customers is by making all of the content available from a website accessible via smartphone and tablet screens as well as laptop screens.
Small businesses looking to redesign their website should keep in mind that the site needs to be easy enough, so visitors don't have any frustrations when using smartphones or tablets as they browse your site.
Also, avoid making a mobile website that is essentially just an expanded version of a laptop or desktop page. Instead, use responsive design techniques that automatically change the layout based on whether you're viewing it from a smartphone or tablet. If possible, avoid advanced features and stick to a simple, mobile-friendly format.
3. Be Consistent With Colors
Your old site might likely look poorly planned as all you wanted initially was an online presence. Thus, it's essential to choose a color palette that will work well with the rest of your branding with a redesign. One good way is by using tone on tone design, which means your site should have primarily only two colors (such as black and white)
Thus, be consistent with colors. Small business owners might not have thought about how the color scheme of their online presence will affect them and visitors. Still, your site needs to be easy enough so visitors don't have any frustrations when viewing your content.
Conclusion
After reading this blog post, you should have a better idea of what to do to redesign your website successfully. First, you’ve learned that it is essential to create a content management system and make sure it functions well on mobile devices. Finally, it would help if you were consistent with colors throughout the design process, so everything looks cohesive.
If any of these steps sound intimidating or confusing- don't worry! Our team can help with all aspects of web development, from content creation to designing an eye-catching interface for your business's new website. So contact us today if you're ready to take your small business's digital marketing strategy into the future!