There's Too Much Noise In Today's Digital Landscape
And this is brought by the 12-24 million e-commerce sites out there. Every day, eCommerce website designs are created for businesses worldwide. Sounds frightening, right?
This number might scare you off and discourage you from putting up your store live on the internet. To help you topple this feat, let's look at some of our top tips to design an eCommerce website that looks amazing in just a few simple steps.
Steps To Create an Ecommerce Website Design That Stands Out
To get a share in today's competitive market, you must have a robust online presence. You need to have content that rocks and an e-commerce site that provides a mind-blowing experience to your customer and audience.
If you're ready to make it happen, then let's dive in at these simple strategies to get you started.
1. Choose a Website Design Platform
With many free and paid website design platforms, you may ask, “Which one should I choose?”
If you need help choosing a website design platform, you should consider leading e-commerce website creators available to grow your business. Remember that the right platform can accomplish so much on their own.
You can also set your e-commerce site when working on a limited budget. You can choose from a range of e-commerce templates or Shopify's eCommerce website builder. Try website builder platforms that provide a drop and drag component for easier navigation and customization too.
If this does not work for you, you can choose online applications and software that lets you customize it and give you the responsive website you need. Feel free to include plugins to help you with tasks on inventory, product description, people management, shipping, and email sign-ups. You can also include widgets to track the number of visitors on your site, your conversion rates, and your customer satisfaction experience.
2. Inject Animations and Micro-Interactions
Using animations and micro-interactions is a great way to make your e-commerce site more dynamic and memorable. Your website needs to fit even small screens to improve the user experience and maximize this technique.
However, a word of caution—Learn to distinguish when there is already too much animation on your eCommerce site. Think, keep it simple and sweet.
3. Observe Brand Consistency
It is crucial to match your brand's identity with the right tone for your web design.
If you have a specific theme or brand, you can integrate it into your e-commerce web design. If you want to show a high level of sophistication, include high quality design elements and high quality content. If your brand prides itself on being loud and just out there, then choose an eCommerce web template that best showcases your identity.
This can positively impact your authority and is a great search engine optimization tool too.
4. Include a Sitemap of your E-commerce Website
Before everything else, you should plan every page of the site sitemap before delving into the details of your e-commerce page, such as the company name, your team members, address, phone number, and e-mail address of each store.
It is also a good practice to include other areas of your business plan such as delivering important marketing messages, products, and promotions. By doing this, you are pushing the boundaries to get the functionalities of your chosen website. In e-commerce, functionality is not allowed to stand in the way and limit the power of your design.
You'll Never Run Out of Choices
Designing an e-commerce website can be difficult, but there are limitless options you can choose from. Taking charge of your eCommerce business starts from knowing that you have everything you need to design a fantastic-looking website.
Now that you know what makes a great e-commerce web design, it's time to get out there and create your own.
