Resources

How To Build A Relationship With Google

Creating A Relationship With Google That Lasts In the past, Search Engine Optimization, or SEO, was centered around what is now called “black hat” practices. No matter what the content on your website consisted of, you could engage in these practices (keyword stuffing, paying for thousands of backlinks to your site, etc.) and Google would...
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How To Get Ecommerce Sites To Rank

Ranking Ecommerce Sites: Tips And Tricks It can be daunting for an ecommerce business to compete against hundreds, if not thousands of other competitors, to establish a good search rank on Google. But being competitive in your niche really comes down to setting up a strong digital footprint on Google. Strong web design also makes...
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How To Use SEO To Build Your Business

How SEO Generates More Business Are you using SEO? If not, are you sure it is not something you should look into? Have you had bad experiences in the past that resulted in you not getting the results you expected? All of these issues can be solved by hiring the ideal DEO service. Many brands...
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Technical SEO And Its Importance

Important Factors To Know About SEO Website traffic is a big determinant of where your sites rank. When there are more visitors, the more important the website is. As a number of visitors ensure better sales and profit. Therefore, a large part of your efforts should be put into enhancing the number of visitors to...
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How To Properly Do Local SEO

The Best Way To Implement For Small Businesses When you search for your company online, do you wonder why you don’t show up on the first page of search results? Maybe your business doesn’t even appear at all, or it appears all the way down to the 10th page of the Google SERP. If you...
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Why Should You Hire An SEO Company?

5 Reasons You Need An SEO Service Have you decided you need to market your business online? Good for you. Online truly is where the action is today and it would be a shame if you don’t take advantage of the advantages. 64% of Americans use the Internet to search for local businesses. What’s more,...
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Local SEO Secrets You Might Not Know

Local SEO Tips To Give You An Edge Search engine optimization techniques can change as quickly as the seasons. What worked even three months ago may not be as efficient as what helps your site get found in organic searches today. Sometimes, they might not even work at all. That’s how volatile SEO is. It’s...
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Things To Expect When Hiring An SEO Company

What You Should Look For In SEO Services When you engage an SEO company to create, revamp and/or optimize a website for you, you should be aware of their track records, portfolio and attitude.  Some agencies will focus on things like backlinks, while others are social media experts. Full disclosure yes, backlinks are highly important...
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GoDaddy Vs. WP Engine

GoDaddy Vs WP Engine: Which Is Your Right Web Hosting Choice? Choosing a web hosting service is not as easy as it seems since there’s just a lot of them out there and many offer enticing plans. GoDaddy is one of those big names in the web hosting arena and services millions of customers around...
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The Unbreakable Bond Between Content And SEO

SEO And Content’s Undeniable Connection Content and SEO are undeniably interwoven in today’s online ecosystem. To be a good content marketer, you need to understand the importance of SEO’s role in getting search engines to actually see your content. To be truly great at SEO, you need to understand effective content marketing. If you doubt...
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Benefits Of Investing In Custom WordPress Design

Custom WordPress Design And Why It’s So Popular You might be satisfied with the hundreds of free themes that WordPress provides, but have you ever considered having your very own custom WordPress theme? Pantheon states that 25% of Internet Websites are powered by WordPress. That’s a staggering number but because it’s so popular, you can...
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Marketing Assets For Your Small Business

Building Your Marketing Assets For Your Business Marketing assets have changed drastically even in just the last 10years. When new businesses were looking for marketing options, they had a very limited number of marketing assets. They had a logo, a business card, and a brochure.  Early marketing teams used these three simple assets to grow...
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Affordable WordPress Web Development

WordPress Is An Effective And Cheap Web-Building Tool If you’re thinking of building a website, chances are you’ve either come across with WordPress yourself or someone has recommended it to you. WordPress is a site-building platform and ‘content management system’. There are perfectly good explanations as to why WordPress is so popular and why it...
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Digital Marketing Tips For Startups

How You Can Use Digital Marketing In Your Startup While investment in tech and digital startups has grown tremendously in recent years, the reality is that most startups start out bootstrapping their way to growth. With even more competition and limited funds, CEOs and founders of new and exciting companies need to get more creative...
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Security Breaches 101

What To Do If You’ve Been Hacked Hacking can occur at any time and to anyone. Some websites are more vulnerable than others. But even a well-secured website can fall prey to a highly determined hacker who has done an extensive amount of homework. Imagine waking up one day and checking your website only to...
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Membership Programs For Small Business

Tips For A Successful Membership Program Selling gym memberships is of course not an easy thing to do. After all, there’s so much competition out there. However, even a single gym in the local area is not off the hook either. Small businesses need to take advantage of small business digital marketing to expand their...
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How Hiring Virtual Assistants Can Increase Your Revenue

Importance Of VAs To Your Business’ Success You’d be surprised as to how many business owners would rather do a little bit of everything themselves. It’s understandable that trusting someone else might be an issue since they treat their business as their own child. VAs can help you make reports so you can optimize revenue...
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SEO Reasons Why Small Businesses Should Blog

Why Blogging Helps Your Site’s SEO Performance One of the most obvious ways a blog can help your small business is by selling sales calls, blogs and articles. You can use your blog to sell your product in a variety of ways, from a sales pitch to a marketing campaign to a product review. However,...
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Crucial SEO Elements In Digital Marketing

What You Need For A Successful SEO Campaign You’ve probably heard a hundred times that Search Engine Optimization (SEO) is one of the most important digital marketing tools you can use, but even if you have a basic understanding of what it entails, you still may not have enough experience in this complex topic. Read...
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How To Increase User Retention Times

Increasing The Time Users Spend On Your Site One way of improving your ranking in Google is to increase the amount of time users spend on your site. This is because one of the categories of Google Analytics is a metric called average session duration which measures how long a visitor spends on your website...
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How To Build Trust In Business

Relation-Building Tips And Tricks For Businesses Sharp Tack Media has been involved in business growth and entrepreneurship for some time. and, as such, have been working with small to medium businesses for years now. We’ve also been offering affordable website design to these companies to help them get their products in front of more people....
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Web-Based Solutions That Your Business Needs

Solutions For Faster Growth And Stability The growing popularity of the Internet has a great impact on all fronts of life, especially business. Ranging from small firms to top multinational companies, the Internet has become an indispensable part of professional life. Whether it is about web marketing, responsive design, or you need a dedicated server...
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What To Expect From Responsive Web Design

What Is It And Is Its Importance? Looking to hire a professional web designer? Wise choice. Even better, our mission is to help you in this mission of yours. Below, we’ve written a detailed guide on what to expect from responsive web design services. We’ll help you understand what responsive design is and why it’s...
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Off-Season Marketing Strategies For Your Seasonal Business

Marketing Marketing Tips To Help You The offseason is in reality, something that all seasonal businesses face every year. For businesses that don’t make adequate preparations in advance, it can be a particularly harsh reality. Pool maintenance businesses have poor client turnout during the fall and winter seasons (and sometimes even in the first half...
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Boosted Facebook Posts Vs. Facebook Ads

What’s The Difference Between The Two? Since there are billions of users on Facebook around the world with each user uploading all types of content and sharing posts every single day, how can you make sure that your content can out-compete all other related and even irrelevant Facebook posts to reach your audience’s news feed?...
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 2020 Web Design Trends For Working Smarter

Best Web Design Practices That You Need We never thought that trends existed in the world of web design? You do now. Web design, like all other forms of technology, also undergo revolutionary changes. Website trends are not just limited to aesthetics, although visuals are indeed part of many important aspects of web design. How...
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Custom Web Design Services For Small Businesses

Invest In Custom Design For Your Small Business Why You Benefit From Custom Web Design Thinking about starting a serious long term website? Want to upgrade from stock WordPress templates to custom web designs? Then congratulations! Custom web design is a monumental undertaking, but with a multitude of benefits. Custom web design is defined as...
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Why You Need Custom Graphic Design

Should You Invest In Graphic Design? Custom graphic design is a powerful tool that helps businesses large and small to better connect with their audience. Not only can it make a business stand out from its competition, but it has the power to influence the purchase decision and create a loyal following. An affordable web...
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How To Make Money With Your Blog

Monetizing Your Blog To Earn More Revenue Not many people are aware that a blog can actually help them earn some money. We're not talking about pocket change worth a few dozen dollars. At Sharp Tack Media, we aim to be the best Portland web design firm, and deploying a profitable blog is also part...
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How To Stay Relevant With Stronger Keywords

Keeping Ahead Of The Curve With Keywords If your keyword research methods haven’t kept up with search engine algorithm changes, which includes the shift in emphasis from query to user, you may be missing out on the potential ROIs for critical keywords in your niche/market. Keyword research has undergone a major overhaul since the early...
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Brand Authority 101

Everything You Need To Know About Brand Authority Brand authority is an overarching term to describe the goal of establishing a level of reputation and trust between a brand's audience. Every business strives for brand authority, whether knowingly or passively. Not only can a business or product's brand authority influence consumer choices, but can also...
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How To Make Better Blog Posts For Businesses

Blogging Is Underrated Blog posts are overlooked more often than they should be when it comes to business websites. Blog posts enrich the variety of content in any website. For business websites, you definitely want more reasons for your audience to visit your website in a regular and habitual basis. If you think about, product...
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5 Common Mistakes In Email Marketing

Email Marketing Campaign Killers The scope of an email marketing strategy is obviously less broad than a social media marketing strategy. The audience of an email marketing strategy really is only limited to the list of email recipients. However, because of it’s smaller scope, every email marketing tactic should always must be done right. Email...
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How To Grow Your Email Mailing List

Email List Building Is Powerful Building an email list can be a daunting task. After all, acquiring and retaining a long list of emails requires an effective long-term strategy. An email marketing strategy is indeed a specialized marketing strategy overlap. Not a lot of people are willing to give up their emails that easily since...
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Email Hosting vs Web Hosting – What’s the Difference?

Understanding The Difference It’s easy to confuse email hosting and web hosting because after all, both use servers to allocate data. In reality, both services are fundamentally different. Additionally with email hosting there is even another distinction in that usually your email hosting is different from autoresponders which also send email. However, in this article...
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What Are Autoresponders?

How To Get The Most Out Of Email Autoresponders If you're familiar with email marketing, then you likely have also came across with autoresponders. Due to innovations in internet and communications technology, email marketing is now more efficient thanks to autoresponders. Autoresponders automatically sends email responses to recipients. Seems pretty simple right? It really is...
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Optimize Websites for Voice Search in 2020

The Voice Search Revolution Backlinko.com analyzed 10,000 Google Home search results to answer the following question: What are the factors that impact voice SEO and how can you optimize your site accordingly? At a time when 1 third of smartphone owners worldwide use voice search daily, optimizing your site accordingly becomes a necessity for better...
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Foundational Marketing For Small Businesses

Setup A Good Marketing Foundation Strategic planning is necessary to obtain the best results from the presence of the company on the Internet. Digital marketing is a great ally for small and medium-sized companies, thanks to the democratization of the internet that allows any business to promote itself with great effectiveness and at a lower...
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LeadGen Strategies For Small Businesses

Generation of leads is a major determining factor when it comes to the success of a small business. It plays an important role in its future and stability. To grow, a company needs new customers and you have to know how to attract them. Attracting new customers can be onsite activities such as conversion rate...
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Web Design Tips For Better Conversions

Conversion Rate Optimization in Your Design Having a good site is essential to get those who visit you to become leads and then your clients. Whether you have a personal brand, an eCommerce, or offer a service, your website will be your reflection, so when creating it, it is important to think carefully about what...
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5 Benefits of Having a Business Blog

Business Blogging Can Be Extremely Valuable You have probably heard or read on more than one occasion that a blog for your business can have a wide range of benefits and also that it will bring about more customers, more profits and a better brand image. However, it may also be that, despite seeing this...
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What Are Facebook Ads?

Facebook Marketing Explained If you are not totally new to the world of online marketing, you have had to hear about Facebook Ads, Facebook's online advertising platform that has become one of the pillars of today's online marketing that everyone is using. The secret of its success has been that in recent years Facebook Ads...
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Tips on Improving Digital Presence For Small Businesses

How You Can Improve Your Digital Presence The digital transformation of companies is a process that both large brands and SMEs have had to adapt to, as business growth has moved from the physical market to integrate into a digital environment. Although one can speak of a democratic environment, because apparently the same rules are...
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How To Create The Perfect Landing Page

What Is a Landing Page? Landing Pages are those pages of a website that the user reaches after clicking on an ad. We tell you how many types of Landings there are, how they are tested and some recommendations to have a Perfect Landing Page. We have extensive experience in developing landing pages for our...
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What Is Bounce Rate and Why It’s Important

Bounce Rate – The Often Misunderstood Metric If you are keeping up within the world of SEO, you should know that times are changing and it is no longer enough to simply receive backlinks and create quality content to show off. Rather, SEO is increasingly valuing user response, and how visitors interact with your content....
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Website Backup Redundancy

Benefits of Off-Site Website Backups With the immersion of today's society in the technological world, websites are used for a plethora of things: advertisement, leisure, buying products, personal benefit, and much more. A considerable amount of time, energy and expense also goes into making a well-designed website that is appealing to the eyes and contains...
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Daily Website Backups

Website Backups Are Underrated Most website owners are invest a considerable amount of time and money in developing their websites. The website is an important marketing tool for the business, helping them generate leads and orders. Usually the website has some interactive features and visitors can contact the business or reach out. Additionally, often times...
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Importance Of Updating WordPress

Keeping WordPress Up To Date Many people who build their sites using WordPress believe there is no need to keep the installation up to date as long as the site is functional, clean, and inviting in design. While the site's visual appeal and smooth operation are critical, these elements are only part of the equation....
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Website Backups

Hacking attacks on websites are pretty common. Such attacks can often deface your website and can also lead to loss of data. Oftentimes, the most effective way to restore your site is when you have a prior website backup. Unfortunately, many webmasters underestimate the importance of creating website backups. It is not only necessary to...
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