Top Web Design Trends You Need In 2020

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Best Web Design Tips This 2020 Thanks to the power of the internet, your website today is the window into your company to the entire world that allows people to get a clear idea of what your brand stands for, where you stand among your competition, and how trustworthy you are. This might seem a...

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What You Need For Effective SEO Work

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SEO Fundamentals Every Business Should Know When you engage an SEO service to create, revise and/or optimize a website for you, be sure to hire someone who isn’t only competent, but has a proven track record when it comes to the type of services you’re after. It might not be readily apparent, but there are...

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Google Local Listing Tips

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How To Get Listed In Google’s Local Pack As SEO specialists in Oregon, we keep a close eye on any tweaks and upgrades in the way Google displays the search results. For example, back in 2015, Google introduced a significant shift to how it shows top local search results. Prior to this update, the search...

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Helpful Tips For Creating Better Google Ads

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Google Ad Tips To Help You You don’t need to be Shakespeare to write great ads. In fact, it’s better if you aren’t. Beautiful words strung together rarely win the click. Instead, you should rely on strategy and a strong understanding of your customers’ wants and needs. While making Google ads isn’t something that’s easy,...

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Online Commerce Trends In Web Design

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Is Your Website Ready For Online Commerce? It’s been estimated that there are well over 100,000 US-based retailers with online stores and eshops, each one producing over $12,000 of revenue each year through online commerce alone. What they all have in common is that they have web design that is specifically tailored towards an online...

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Do You Need A Small Business SEO Service?

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Who Really Needs Small Business SEO? This is a very relevant question. Well technically, any business can benefit from any form of SEO. However, if you’re looking for a specific company geared only towards small business, you might have the wrong idea. An SEO agency that focuses on small businesses needs to take note of...

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How To Fine-Tune Your Local SEO

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Optimizing Your Local SEO Strategies Local SEO is essential for smaller businesses that operate on a regional, even municipal, as opposed to a national, level. While national SEO focuses more on ranking in searches across the entire country, local SEO prioritizes appearing on SERPs for a specific location. This strategy relies on marketing your brand,...

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What Is Print Design?

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And Why It’s Still Relevant Today It’s commonly misunderstood that print design, basically any other form of paper advertisement, is either dead or will soon be. On the contrary, print design is still a strong part of marketing. It may not be as prevalent as before due to the surge of digital multimedia, but it...

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Qualities Of A Good Web Hosting Service

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What To Look For In A Hosting Service Every business website owner comes across the dilemma of finding the right web hosting service. There are dozens of them out there, and some are really reputable, but which one is right for you? It would be much easier to narrow down your choices if you understand...

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Content Marketing 101

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Content Marketing Essentials Content marketing is a marketing tactic that relies on the use of relevant, engaging content inspired by the business’ core values. Unlike advertising, which is paying to place brand communication in front of a potential customer, content marketing relies on word of mouth, brand awareness, and various website algorithms to get users’...

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A Guide To Enterprise SEO

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What Exactly Are Enterprise SEO Services? To some, the definition of enterprise SEO services may be unclear. If you’re a marketer at a Fortune 500 company, chances are you’re dealing with a massive marketing strategy with a lot of moving parts. What you need most is a strategic partner that does effective enterprise SEO and...

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WordPress Security And Possible Breaches

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How Do Your Site From Hackers? Imagine all the sleepless nights of you coding your website when boom, all of your content is either gone or altered to the point of no return. Then you get kicked out of administrative access to rollback any changes, your confidential information from your contact info and even credit...

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Affiliate Marketing Vs. Digital Marketing

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What Separates The Two? When differentiating digital and affiliate marketing, you first have to define what they are. Affiliate marketing is basically a form of digital marketing in which you pay a percentage of the total sales to the website due to which a particular sale is done. The affiliate usually links to your pages...

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SEO Must-Haves For Your Business

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Helpful Things To Improve Your SEO Search engine optimization (SEO) improves your business’s organic search engine ranking, and with that comes larger volumes of traffic (and conversions) to your website. So, what’s the secret? What does a business need to improve their SEO? Actually, there are few “secrets” when it comes to SEO. You just...

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5 Top On-Page SEO Strategies in 2020

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The Latest On-Page SEO Practices On-page SEO should always be an essential part and focus of any company’s SEO strategy, however, what most people do not understand is that having a well-optimized website is not enough to get you ranking well on your targeted keywords. If you’re looking for a Portland web design firm to...

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Using Facebook To Successfully Market Yourself

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How To Create Facebook Ad Heads That Work If you’re like one of the other 2.5 billion people who use it every day, you’ve probably spent at least some time on Facebook recently. And if you’re like most people, you’ve probably come across a Facebook ad or two. Or fifty. A lot of companies have...

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SEO And Custom Web Design Services

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Why You Benefit From Custom Web Design Thinking about starting a serious long term website? Want to upgrade from stock WordPress templates to custom web designs? Then congratulations! Custom web design is a monumental undertaking, but with a multitude of benefits. Not to mention dedicated services know the current SEO best practices. Having your own...

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Useful SEO Design Tips

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SEO Website Tips To Improve Your Site’s Rankings Search engine optimization continues to change at a blazing rate. However, there are a few SEO website design best practices that will stand the test of time and continue to remain at the top of the list. That’s why we’ve gathered some SEO web design strategies that...

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How Much Can A Small Business Website Cost?

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Factoring Cost Can Help You Project Revenue The cost of a website depends on a multitude of things. The startup process ranging from hiring a professional or even a team of professions that will handle website designing and development phases has an initial set of costs. Then there are the periodic fees that are required...

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Video Marketing Strategies To Enhance Your Digital Marketing

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How Videos Can Boost Digital Marketing Campaigns A staggering half of the total amount of mobile content viewed is videos. Mobile users are now habitually relying on videos as part of their mobile content consumption habits. Videos are one of the most versatile and effective marketing tools a small business can utilize. In another angle,...

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SEO Vs. SEM In Digital Marketing

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How Knowing The Difference Is Key People can sometimes get easily confused between the terms Search Engine Optimization (SEO) & SEM (Search Engine Marketing). After all, both acronyms contain ‘search engine’. At times, both terms are used interchangeably thus adding to the confusion even further. This article clarifies the differences between the terms and their...

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You Should Hire A Digital Marketing Consultant

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Why Hiring A Professional Can Help You Tackling a digital marketing strategy on your own is a daunting task. As a business owner, you’d surely rather devote your time to managing your business. Granted, any marketing strategy is part of owning a business. But should you really do it by yourself? What if you just...

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Practical Ways To Do Personal Marketing

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An In-Depth Look At Personal Marketing Personalized marketing is achievable with realistically any marketing budget, and it isn’t exclusive to companies who can pull off complex marketing campaigns with multi-million dollar marketing investments. Once you understand the general premise of personalized marketing and why it works, you’ll be able to implement some practical ideas to...

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Setting Smart Online Marketing Goals

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The Importance Of Having Attainable Milestones Knowing what you want for your business seems simple, but believe it or not, setting goals is the hardest step in the process of digital marketing. Portland has many digital marketing agencies willing to tell you they’ll get you the best results, but they’re not willing to teach you...

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Responsive Web Design: What Is It?

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The Basics Of Responsive Web Design People have increasingly been using phones to do their browsing for years now. The fact that these devices are much more portable and easy to use than a desktop has also made them a convenient shopping outlet. Events such as the COVID-19 pandemic also significantly impact how much you...

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Customer Service For Branding

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How Customer Service Can Help Brand Authority Aside from products and services, what customers want next after those two is good customer service. In essence, they want to be treated right and attended to with utmost courtesy. Oftentimes, business owners don’t really see customer support as a way to help their brand. But building a...

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How To Find A Reliable Online Marketing Firm

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Finding A Marketing Service For You Many marketers often search for online marketing services near them. Online marketing is an essential strategy for any 21st-century business. If you haven’t yet implemented an effective online strategy, your competition will take advantage of the situation and steal potential clients to their businesses. Choosing a reliable and affordable...

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Tweet Tips For Businesses

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How To Make Awesome Tweets For Businesses Twitter might not be as big as Facebook but it's still one of the most popular social media platforms out there. There are over 300 million Twitter users that post over 500 million tweets every single day. Twitter is as relevant to marketing using social media as it...

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Branding Strategies You Can Use Right Now

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Good Branding Tips And Tricks An ideal branding strategy shouldn't stop at the logo. Proper branding is about redefining your enterprise’s image and plotting its course to prepare it for the upcoming years. Branding is essentially the perception or recognition of your company from the perspective of the public. Suppose you have the proper products...

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Facebook Posts For Businesses

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How Should You Use Facebook For Your Business? In the contemporary business environment where having a digital presence matters greatly, having a Facebook business page is one of the many ways of bolstering a strong online following. However, is uploading product and service info all there is on a Facebook business page? If you may...

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Design Tips For If For Successful Branding

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How To Make Brand That Make An Impact Have you ever wondered why certain websites choose a strong use of color versus a lot of neutral space? Or maybe why some use buttons with sharp corners versus rounded ones? Unless you’re a designer, you probably haven’t put much thought into these small details. But these...

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Do You Really Need An SSL Certificate?

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The Importance Of SSL Certificates SSL stands for Secure Socket Layer. It’s a form of website protection that encrypts ingoing and outgoing data with a minimum encryption level of 128-bit. Any hacker that intercepts the encrypted data would find it unreadable and utterly useless unless they possess the exact pass key to the SSL certificate....

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Domain Names Vs. Web Hosting

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Differences Between Domain Names & Web Hosting Domain Names & Web Hosting are perhaps two of the important terms any website owner should be familiar with. In fact, you can’t separate the two as both are equally crucial elements in website building. Being confused between domain names and web hosting is like being confused with...

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SEO In Digital Marketing

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Why Is SEO Important In Digital Marketing? Worried that your website isn't getting enough traffic? But also can't afford paid advertising? Curious about learning the natural way of attracting traffic? Poor-quality websites are one of the many but crucial reasons you’re probably not attracting traffic. We’ve managed to become the best Portland web design agency...

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Where To Put Your Keywords

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How To Maximize Your Keyword Placement SEO is such engine optimization basically collection of all the activities and tasks which play a role in improving the ranking of a particular website. Being a comprehensive activity, it involves disciplines such as keyword placement. Google uses terms known as keywords that correlate to a user’s particular query....

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Tops Keyword Tips To Help You Rank

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Keyword Research Tips For Your SEO Keyword research is one of the fundamentals of digital marketing. Increasing web traffic remains the most important criteria for measuring marketing success and, probably the most important reason, all search begins with keywords. According to Hubspot, more than 60% of marketers identify increasing their organic search presence as their...

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Marketing Your Small Business To Millennials

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Millenial Friendly Marketing Messages Millennials are a peculiar audience. They are born in a digital world that ushered in an entirely new business atmosphere. In fact, businesses are aren’t attracting millennials might be missing out a huge chunk of the consumer market. Of course not all types of businesses can be ‘hip’ & ‘cool’ but...

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2020 SEO TRENDS

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The SEO Landscape in 2020 At Sharp Tack Media we have taken out our crystal ball and knowing that we might be wrong in some of our predictions about what will happen in SEO in the coming months, here is our prediction. With more and more businesses going online everyday through the use of affordable...

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2020 Trends In Email Marketing

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Email Marketing Strategy for 2020 and Beyond Email marketing remains an essential tool to inform your customers about your offers, new products, or special promotions. Although the wheel is not reinvented from year to year, technical developments and changes in user behavior require continual adaptation and regular adjustments to its strategy. Many trends for newsletters...

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Ecommerce Strategy For Running Promotions

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eCommerce sales promotions arouse love and hate alike. On the one hand, they serve to encourage sales and that is always good. But on the other, it involves lowering the profit margin, which is not always pleasant. But if you want to get your client to choose you over your competition and inspire customer loyalty,...

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2020 DIGITAL MARKETING TRENDS

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Hot Digital Marketing Trends For 2020 Marketing is always in constant evolution, that is why it is vital to be aware of the Digital Marketing Trends in 2020 since it is a very changing area and, it is necessary that you are prepared for your brand strategy to be totally successful. There are a lot...

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Web Design Tips For Better Brand Loyalty

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Developing Brand Loyalty Through Your Website If boosting your visibility is fundamental to your success on the Internet, the next step is to be able to retain your visitors in order to perpetuate your online strategy. This can be done by tweaking your site design in a way that is suitable for your customers, thereby...

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Why WP Engine is The Best WordPress Hosting Solution

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WP Engine Is The Best WordPress Host Generic hosting is cute and everything. But let's leave that to the other online websites. If you are planning on starting a WordPress Ecom store, It would be wise to choose a hosting platform that centers its service on WordPress sites only. Despite it looking simple and light...

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8 E-commerce Marketing Tips

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E-commerce Digital Marketing Made Easy What is the perfect e-commerce marketing strategy? If you haven't already, you should start with our guide on why wordpress is the best e-commerce solution so you have a solid foundation. If you have your foundation set, then for marketing it is highly debated as to the best strategy. Even...

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7 Reasons Why WordPress is The Best E-commerce Solution

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WordPress Makes Ecommerce Easy Although WordPress is a quintessential blogging platform, it is known for its enormous adaptability and versatility to become practically any type of website due to the huge market and availability of plugins, even free, with which you can add the functionality that you need to make your web design dreams come...

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How To Improve Your Website’s Speed

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Increase Your Website Speed As technology improves, people have become less patient. They want their experience unhindered so they can effortlessly receive the information they were searching for. A one-second delay leads to 11% fewer page viewers, a 16% decrease in customer satisfaction and a 7% loss in conversions. Moreover, Google takes speed into consideration...

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How To Prevent Malware On Your Website

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Malware Prevention Tips One of the most significant threats to any website is malware. The problem is that once your website experiences a malware attack, it is challenging to recover it. The malware attack can impact your business massively. It can affect your business negatively in more ways than one. These include: • Loss of...

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Website Security

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Are you looking to make your website more secure? You might be wondering how to achieve this? If yes, we can certainly help you out. We will share with you five ways in which you can improve your website security. We regularly assist in security breaches and website migration projects where security is compromised and...

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Importance of Website Security Monitoring

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Many businesses and individuals alike are developing websites for marketing and selling products, services or as a hobby. Some of the advantages of using a website for marketing products or services are the comparatively low cost and that the website is easily accessible to anyone anywhere in the world throughout the day and on all...

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